Wednesday, April 16, 2008

Market segmentation creeps me out

Apparently our presidential candidate preferences fall along Fig Newton/chewy chocolate chip/crunchy chocolate chip lines. That's right--marketing researchers have correlated food choices with political choices. Read more here and here about how Obama has "the arugula vote," McCain voters seem to prefer margarine, and my love for Kashi GoLean inaccurately points to a preference for Clinton.

Those crunchy chocolate chip cookie people...weird, no surprise they are voting for McCain. I have nothing in common with those people. Chewy all the way.

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2 Comments:

Anonymous Jeneiene said...

When I supported Nader in 2000, I used to be fond of predicting that Gore had the 'Volvo Vote". Al, if you're reading this, please for the love of (fill in appropriate diety here), throw your hat in the ring. Yes, you can bring your volvo too. I don't care anymore, I promise.

April 17, 2008  
Blogger Philip Blaiklock said...

I don't go out of my way to eat cookies. But when I do... crunchy all the way. And I support McCain.

Curse you, stereotypes!

April 18, 2008  

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