Wednesday, April 27, 2005

Protecting corporations from bloggers

This is interesting in light of the PR drone traffic I've been seeing on this and other blogs (see related post: Technorati on patrol).

"Blogger Relations Practice Launched By Internet Pioneers
Issue Dynamics Public Affairs Firm Expands Role, Helps Clients
Maximize Public Perception in Blogosphere

Issue Dynamics, Inc., pioneers in blogging and Internet
services since 1993, has launched a formal Blogger Relations Practice...with the right message and the right messenger, the blogosphere can work more effectively - and be less costly - than traditional media for getting messages out to the public and to decision makers."

Available services include "a robust blog monitoring service" and "predictive intelligence on critical regulatory and legislative developments to enable the better development of tactical advances or responses on the issues." (IDI press release)

1 Comments:

Blogger Ken said...

Protecting?

Making sure corporations here the voices of bloggers might help them prepare and respond to critics that they have not yet heard, but it in no way protects them from legitimate critiques. In fact, assuring that the voices of bloggers get to our corporate, association and non-profit clients helps bloggers be heard.

Ken Deutsch
Issue Dynamics

May 2, 2005 9:03:00 AM EDT  

Post a Comment

<< Home